How to build an online store in Uzbekistan: payments, delivery, 1C

Where to sell, how to accept payment, deliver in Tashkent and the regions, sync the catalogue with 1C and which documents to publish. Illustrated with Vertu, ETG and Saber Wellness, plus a launch checklist.

An online store in Uzbekistan is more than a catalogue and a cart. For orders to flow without manual work, you need to decide in advance where to sell, how to accept payment, how to deliver in Tashkent and the regions, where prices and stock come from, and which documents to publish on the site. Here is each step, illustrated with our own projects, plus a launch checklist at the end.

Your own store, a marketplace or a ready-made platform

Start with where the buyer will place the order. There are three options, and they can be combined.

A website does not have to compete with marketplaces. For the natural cosmetics brand Saber Wellness, we built a showcase site: buyers read the ingredients and how to use each product, and the “Order” button takes them to Uzum, Yandex Market or Wildberries. There is no cart or checkout on the site, but the brand gained its own platform for ads and search.

Online payment

Buyers in Uzbekistan are most used to paying through local payment services and Uzcard and Humo cards. In online stores we connect Payme, Click, Uzum and Paynet. The services provide developer documentation, for example Payme and Click.

What you need to connect:

• an agreement with the payment service in the name of a legal entity or sole proprietor — document requirements and the commission are confirmed with the provider;
• pages with a public offer, delivery and return terms, and contacts — payment services usually check them before connecting you;
• technical integration: the site creates an invoice, the provider confirms payment, and the order automatically gets the “Paid” status.

Online payment does not suit every product. At the Vertu boutique, the client reserves a phone on the site, a manager confirms the order, and payment is made after the client inspects the phone in the boutique. For expensive goods and invoice-based (B2B) sales, this flow is often more convenient than paying in the cart. Cash on delivery also remains popular and is worth offering.

Delivery in Tashkent and the regions

• Zones and cost. Split delivery into zones (Tashkent, suburbs, regions) and show the cost and timing right in the cart, not only on a separate page.
• Methods. Your own couriers, third-party courier services, delivery to the regions by transport companies, pickup from a store or pickup point.
• Terms on the product page. Buyers should see them before ordering. In the ETG catalogue, for example, every product page shows the price with VAT, delivery within Tashkent and the manufacturer’s official warranty.
• Order status updates. SMS or Telegram messages about confirmation, dispatch and delivery cut down calls to managers.

Catalogue and inventory: 1C, MoySklad, price lists

The most common mistake is keeping prices and stock manually on the site and in the accounting system at the same time. Within a month they drift apart, and the store sells what is not in stock. It is better when data comes from a single source:

• Integration with 1C or MoySklad. Products, prices and stock sync with the site automatically, and orders from the site go into the accounting system. For Vertu we connected MoySklad: the catalogue on the site updates from the boutique’s inventory system.
• Import from a price list. Without an accounting system, the catalogue can be filled from Excel. The ETG catalogue holds thousands of items from the supplier’s price list, and the current price list can be downloaded from any page of the site.
• Filters and search. For a large catalogue, plan product attributes in advance: filters, comparison and search all rely on them.

Legal pages

Before launch, the site should have:

• a public offer — terms of sale, payment, delivery and returns;
• a privacy policy and consent to the processing of personal data: the store collects buyers’ names, phone numbers and addresses, and this is governed by the Law on Personal Data;
• company details and contacts.

We prepare the structure of these pages and the consent form, and recommend having the texts themselves reviewed by a lawyer, since the terms depend on your products and business model.

Online store launch checklist

1. Decide where you sell: your own site, marketplaces or both.
2. Choose payment services and apply early — their review takes time.
3. Define delivery zones, costs and timing, and agree terms with a courier service.
4. Choose the source of product data: 1C, MoySklad or a price list.
5. Prepare product photos and descriptions, and attributes for filters.
6. Publish the public offer, privacy policy and return terms.
7. Set up analytics and goals: checkout, payment, phone call.
8. Place test orders with payment and check how an order reaches the manager and the accounting system.

FAQ

How long does it take to build an online store?

Usually 2–3 months. It depends on the size of the catalogue, integrations with 1C and payment services, and how ready the product photos and descriptions are.

Which payment methods should I offer?

At least the popular local services — Payme, Click, Uzum or Paynet — plus cash on delivery. For expensive goods and B2B, a “reserve — manager confirmation — payment” flow works well.

Can the store be connected to 1C?

Yes. Products, prices and stock are exported from 1C to the site, and orders from the site go into 1C. Integration with MoySklad works the same way.

Do we need our own site if we already sell on a marketplace?

Your own site gives you a platform for ads and search, buyer contacts and independence from the marketplace’s rules. You can start with a showcase site that leads to the marketplace and add a cart later.

Planning an online store? See how we build turnkey online stores and support them after launch — we will estimate your project for free.