Branding and corporate identity

Logo, brand colours and typefaces, graphics, branded materials and a brand book — an identity that works the same on a shop sign, in Telegram and on your website. We pick typefaces with Latin and Cyrillic support and hand over all source files. Timeline: 4–6 weeks.

Branding and corporate identity

A corporate identity is more than a logo. It is the system that lets customers recognise you on a business card, on packaging, in a post, on your website and in a bot interface. Without a system, every contractor draws things their own way and the brand falls apart.

Who it is for

  • New companies and products preparing to launch.
  • Businesses that have outgrown their old logo or are repositioning.
  • Companies whose visual identity grew chaotically and needs to be put in order.
  • Brands that talk to customers in Russian, Uzbek and English.
  • Projects that need one style for the website, a Telegram bot and social media at once.

An identity ready for screens

We build websites, Telegram bots and apps, so we test the identity on screens: how the logo reads in Telegram's round avatar, how the colours work in an interface, and whether the typeface has Latin plus Cyrillic with the Uzbek letters ў, қ, ғ, ҳ. Once the identity is ready, you can move straight on to website design.

FAQ

Can we order just a logo?

Yes, but without usage rules a logo quickly starts being applied in different ways. We recommend at least a short guideline.

How many logo concepts do you show?

One. We revise it until you approve it, then develop it into a full identity system.

Who owns the source files?

You do. Once paid, we hand over everything: the logo in vector formats, typefaces and colours, layouts of branded materials and the brand book.

How long does branding or rebranding take?

Usually 4–6 weeks, depending on the number of materials and how many people approve on your side.

The price includes

Logo and its versions

Colours, typefaces and graphics

Branded materials and brand book

Vector source files are yours

Work order

1. Brief and research. We study the market, audience, competitors and your expectations.

2. Brand platform. We define the positioning and the ideas the visuals should convey.

3. Logo concept. One concept, revised until approved.

4. Identity system. We develop the chosen concept: colours, typefaces, graphic elements.

5. Materials and brand book. We design the agreed list of materials and write the usage rules.

6. Handover. We hand over the source files and walk your team through the rules.

Timeline: 4–6 weeks.

Payment: 50% upfront, 50% on delivery.

What is included in the price

The work includes:

  • Strategy: market and competitors, positioning, values, tone of voice.
  • Logo: primary, horizontal, symbol, monochrome version.
  • Colours and typefaces: brand palette, typefaces with Latin and Cyrillic support.
  • Graphic elements: patterns, icons, photo and illustration style.
  • Branded materials: business cards, letterheads, presentation, social media, signage, packaging — as agreed; Telegram and Instagram avatars and covers.
  • Brand book: a full brand book or a short guideline with usage rules.

What affects the cost:

  • Whether you need the strategy part.
  • Number of branded materials.
  • Full brand book or short guideline.
  • Number of stakeholders who approve.
  • We price the project from your brief — the estimate is free.